SITUATION: The world’s best-selling scotch whisky brand “JOHNNIE WALKER”, enjoyed in more than 180 countries worldwide. Every year throughout the world “JOHNNIE WALKER” performes like a «F1 official whisky». BRIEF: Increase sales value & visibility on POS and brand awareness at media. DECISION: We didn’t have to think for a long time to create a platform and link...
SITUATION: The world’s best-selling scotch whisky brand “JOHNNIE WALKER”, enjoyed in more than 180 countries worldwide. Every year throughout the world “JOHNNIE WALKER” performes like a «F1 official whisky». BRIEF: Increase sales value & visibility on POS and brand awareness at media. DECISION: We didn’t have to think for a long time to create a platform and link...
SITUATION: The world’s best-selling scotch whisky brand “JOHNNIE WALKER”, enjoyed in more than 180 countries worldwide. Every year throughout the world “JOHNNIE WALKER” performes like a «F1 official whisky». BRIEF: Increase sales value & visibility on POS and brand awareness at media. DECISION: We didn’t have to think for a long time to create a platform and link...